Its momentum remains strong Greece in the American travel market, as it is one of the most popular destinations for 2026, according to a recent survey of active members of the United States Travel Agents Association (USTOA).
Greece is in the top five destinations expected to attract the most interest from American travelers in 2026, along with Italy, France, Japan and Portugal. As the Association points out, these are the countries that have consistently featured in relevant surveys in recent years, showing “no time” and the deep emotional connection that travelers feel about these destinations.
Greece: Mythology, history and experiential experiences
Special mention is made of Greece as a destination that combines culture, history and authentic experiences, elements that continue to attract the American market. The tourist product offered by specialized tour operators, such as the program, identifies “Greece: Mythology of Athens, Peloponnese and Rhodes” by Disney’s Adventures.
This trip is primarily aimed at families and emphasizes an experiential approach to ancient Greek history and mythology. From Acropolis of Athens and they archaeological sites in the Peloponnese until Medieval alleys of Rhodesvisitors take part in activities such as pottery classes and sea kayaking in the sunken ruins of Ancient Epidaurus. This approach promotes Greece as a destination for experience and not just sightseeing, an important element for the modern, demanding American public.
The rest of the main destinations
At the top of the list remains the Italywith USTOA noting that despite its long-standing leadership, it continues to attract new travelers as well. Programs such as the 10-day “Heart of Italy Tour” combine Rome and Florence, with an emphasis on gastronomy and culture.
or France distinguishes itself through themed trips, such as river cruises in Burgundy and Provence, which combine art, nature and outdoor activities. or Japan continues its impressive rise, offering Americans a stark contrast between ultra-modern Tokyo and traditional Kyoto. Finally, the Portugal the land acquisition thanks to the combination of Lisbon and the Azores, with an emphasis on nature, cultural heritage and landscapes.
Information from: https://tornosnews.gr
